Analyst Market Briefings

All Upcoming Past Sessions
Executive Leadership & Strategy Engaging the Modern CFO: Positioning Tech Investments for Business Outcomes Engaging the Modern CFO: Positioning Tech Investments for Business Outcomes Nov 25, 2025 ADAPT’s last Analyst Briefing this year reveals how CFOs redefine digital success and helps you gain insights to better align your strategy. Watch
Executive Leadership & Strategy Modernisation & the Rise of Agentic AI: What CIOs Expect from Tech Providers Modernisation & the Rise of Agentic AI: What CIOs Expect from Tech Providers Oct 2, 2025 In this 55-minute virtual briefing, we’ll reveal the latest CIO priorities, budget shifts, and technology bets to help you refine messaging, campaign strategy and sales engagements to better connect with the critical needs of Australian CIOs. Watch
Executive Leadership & Strategy Modernising Under Pressure: Aligning to Cloud & Infra Buyer Priorities in 2025 Modernising Under Pressure: Aligning to Cloud & Infra Buyer Priorities in 2025 Aug 7, 2025 In this exclusive ADAPT Advantage virtual briefing, you’ll gain access to exclusive client-only research and insights to help you refine campaign strategy, messaging and sales conversations, to better connect with the critical needs of Australian Cloud and Infrastructure decision-makers. Watch
Executive Leadership & Strategy Data Maturity and AI Readiness: What Data and AI Leaders Demand from Tech Providers to Turn Their AI Ambition into Reality Data Maturity and AI Readiness: What Data and AI Leaders Demand from Tech Providers to Turn Their AI Ambition into Reality Jul 3, 2025 In this exclusive ADAPT Analyst Market Briefing, we uncover what’s shaping the strategies, investments, and expectations of Australia’s Data, AI, and Digital leaders – and how to tailor your GTM execution to engage them more effectively. Watch
Executive Leadership & Strategy Know Your Customer: 2025 A/NZ CISO Insights Know Your Customer: 2025 A/NZ CISO Insights Apr 30, 2025 In this 55-minute virtual briefing, you’ll gain access to exclusive, client-only research and insights to help you refine marketing campaigns, product strategy, and sales engagements to better connect with the critical needs of Australian Security leaders. Watch
Executive Leadership & Strategy Know Your Customer: 2025 CIO Insights – Priorities, Barriers, Budgets and How to Engage Know Your Customer: 2025 CIO Insights – Priorities, Barriers, Budgets and How to Engage Mar 13, 2025 In this 55-minute virtual briefing, you’ll gain access to exclusive client-only research and insights to help you refine messaging, campaign strategy and sales engagements to better connect with the critical needs of Australian CIOs. Watch
Executive Leadership & Strategy Help Customers Map IT Cost to Organisational Value Help Customers Map IT Cost to Organisational Value Nov 29, 2024 In this ADAPT Advantage virtual briefing designed to elevate your sales approach, you’ll gain access to exclusive, client-only research and insights to refine your strategy, align with the critical needs of Australian IT leaders, and position your solutions as strategic investments. Watch
Executive Leadership & Strategy Know Your Customer: Australian Cloud & Infrastructure Know Your Customer: Australian Cloud & Infrastructure Oct 25, 2024 In this 55-minute ADAPT Advantage virtual briefing, you’ll gain access to exclusive client-only research and insights to help you refine campaign strategy and sales engagements, to better connect with the critical needs of Australian IT leaders. Watch
AI & Innovation Know Your Customer: Who Owns Data & AI Strategy? Know Your Customer: Who Owns Data & AI Strategy? Aug 2, 2024 In this 55-minute ADAPT Advantage virtual briefing, you’ll gain access to exclusive client-only research and insights to help you refine campaign strategy and sales engagements, to better connect with the critical needs of Australian Heads of Data & AI. Watch
Security & Risk Know Your Customer: 2024 A/NZ Security & CISO Insights Know Your Customer: 2024 A/NZ Security & CISO Insights Apr 26, 2024 In this 55-minute virtual briefing, you’ll gain access to exclusive client-only research and insights to help you refine campaign strategy and sales engagements, to better connect with the critical needs of Australian CISOs. Watch
Technology Modernisation Know Your Customer: What Are Local CIOs Prioritising in 2024? Know Your Customer: What Are Local CIOs Prioritising in 2024? Mar 25, 2024 Watch
Finance Transformation Know Your Customer: How to Influence the CFO? For Sales and Marketing Leaders Know Your Customer: How to Influence the CFO? For Sales and Marketing Leaders Nov 16, 2023 In this 55-minute virtual briefing, you’ll gain access to exclusive client-only research and data that will help you refine marketing messaging, campaign strategy and sales engagements to better connect with the needs of Australian CFOs. Watch
Executive Leadership & Strategy Know Your Customer: Top Priorities for the CIO Know Your Customer: Top Priorities for the CIO Sep 6, 2023 ... You are unauthorized to view this page. Email address Password Remember Me     Forgot Password? Watch
Technology Modernisation Know Your Customer? The Chief Digital Officer & Chief Data Officer Know Your Customer? The Chief Digital Officer & Chief Data Officer Jul 13, 2023 In this 55-minute virtual briefing, you’ll gain access to exclusive client-only research and data that will help you refine marketing messaging, campaign strategy and sales engagements to better connect with the needs of Australian Heads of Data & Digital. Watch
Security & Risk Australian CISO Priorities for 2023: Initiatives, Challenges & Investments Australian CISO Priorities for 2023: Initiatives, Challenges & Investments May 18, 2023 Join ADAPT’s senior analyst team as they breakdown the latest CISO persona insights to give you an inside look at how you can position your solutions to cut through to your most in demand prospect in technology. Watch
Technology Modernisation The CIO’s Guide to Navigating FY24 The CIO’s Guide to Navigating FY24 Mar 31, 2023 Gain insights into best practices for IT prioritisation and budgeting, how to balance the needs of different departments within your organisation, and practical guidance on how to optimise your IT investments Watch
Technology Modernisation Australian CIOs Priorities for 2023: Initiatives, Challenges & Investments Australian CIOs Priorities for 2023: Initiatives, Challenges & Investments Mar 17, 2023 Join ADAPT’s CEO & Senior Analysts as they breakdown the latest CIO persona insights to give you an inside look at how you can position your solutions to cut through to your busiest prospect in IT. Watch
Finance Transformation Why is the CFO a critical persona for your Australian market growth? Why is the CFO a critical persona for your Australian market growth? Dec 8, 2022 If you don’t understand how to influence and converse with the CFO, then is your sales and marketing messaging fit-for-purpose? Attend our final Advantage market briefing of the year to learn more about this critical persona – and be prepared to win their hearts and minds in 2023. Watch
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