Analyst Market Briefings

Know Your Customer: Top Priorities for the CIO

7 September, 2023 Analyst Market Briefings ... You are unauthorized to view this page. Email address Password Remember Me     Forgot Password?
Revealing the latest drivers, plans and inhibitors for over 250 ANZ CIOs and IT Leaders, gathered during 2023 from enterprise and government organisations responsible for 25% of Australia’s GDP.

In today’s digital world, top performers are both faster to market and better at innovating to generate new revenue, equipped with the technology and mechanisms needed to achieve them.

Modern CIOs must lead with confidence amidst local and global economic challenges, effectively communicating the value of technology to secure resources, drive differentiation and accelerate growth.

Join ADAPT’s Senior Analysts as they breakdown the latest CIO persona insights to give you an inside look at how you can position your solutions to cut through to your busiest prospect in IT.

In this 55-minute virtual briefing, you’ll gain access to exclusive client-only research and data that will help you refine marketing messaging, campaign strategy and sales engagements to better connect with the needs of Australian CIOs.

Meet the Moderator & Speaker
Anthony Saba Anthony Saba Managing Director, ​Transformation Services
Anthony leads the growth, strategy, and delivery of ADAPT’s Transformation Services and Go-to-Market Services Business Units. He is driven by a core... More

Anthony leads the growth, strategy, and delivery of ADAPT’s Transformation Services and Go-to-Market Services Business Units.

He is driven by a core belief that we are experiencing a modern industrial revolution, one that will fundamentally reshape how business is done and pose serious challenges to the future of many Australian organisations and industries.

In this environment, success will not necessarily favour incumbents, or those with the deepest pockets or broadest resources, but rather organisations who are most able to ADAPT quickly and effectively to the evolving needs of their customers, employees and ecosystems.

With this belief, ADAPT is evolving into a critical platform that Australia’s enterprise leaders, local solution providers, and trusted advisors can rely on to succeed over the next decade.

By removing barriers, democratising access to proven expertise, promoting local ANZ innovation, and enabling rapid, meaningful connections between leaders and experts, ADAPT is committed to helping Australia not just survive, but thrive in the complex and uncertain times ahead.

Matt Boon Matt Boon Senior Research Director at ADAPT
Matt Boon is responsible for directing and developing ADAPT’s research content and positions. He interacts with executives daily, bringing together groups of... More

Matt Boon is responsible for directing and developing ADAPT’s research content and positions. He interacts with executives daily, bringing together groups of C-suite leaders to discuss and prepare for the challenges and opportunities they face.​

For over 30 years, including 18 in senior leadership roles at Gartner, Matt has been a sought after and highly respected authority on the local and global IT landscape.​

ADAPT hosts numerous industry-leading business and technology events, which Matt chairs, that deliver unique ADAPT research positions, and advises executives across the end-user and technology provider landscape to make informed IT decisions.​

When he is not working, Matt enjoys walking the many trails of the NSW Southern Highlands, travelling and listening to music. He is also partial to a good steak and nice glass of red wine.

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