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Digital Transformation Data & Insights What Role Can CDOs Play ​in Enabling Growth​ Jul 18, 2025 Australian CDOs prioritise customer growth and omnichannel improvement, with top investments in data governance and conversational AI. While digitisation has slightly declined, modernisation and API adoption are on the rise. Request to Download

Overview:

Australian CDOs prioritise customer growth and omnichannel improvement, with top investments in data governance and conversational AI. While digitisation has slightly declined, modernisation and API adoption are on the rise.

 

Key Takeaways:

In this report, you’ll find insights into how Australian CDOs drive digitisation and automation initiatives​ to acquire more customers and increase revenues.​

The key areas of focus are:​

  • Growing the business as the #1 priority
  • Improving experiences by modernising and increasing data maturity​
  • Delivering improved value and revenue outcomes​
  • Barriers to execution and challenges to delivering CX strategies​​

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