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Digital Transformation
Data & Insights
Challenges in Enabling Better Customer and Employee Experiences
Aug 6, 2025
Discover key insights from ADAPT's 2025 Digital Edge Survey on the barriers to improving customer and employee experiences — and how organisations can overcome them to enhance CX and EX.
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Overview:
ADAPT’s 2025 Digital Edge Survey highlights significant challenges that hinder organisations from delivering better customer and employee experiences.
Key Takeaways:
While Australian organisations face significant challenges in delivering better customer and employee experiences, this doesn’t necessarily mean they’re falling behind their competitors.
Friction in CX and EX doesn’t indicate regression; rather, it highlights the limitations of their current technology infrastructure.
In this report, we explore how organisations can enhance both CX and EX.