Humanising Digital-First Journeys for Better Customer Experiences, Revenue Growth and Loyalty

To compete and win the hearts and minds of your current & future digital customers, leading Australian brands demand real-time contextual insights and perfect recall of the critical moments in every user’s story.

Identify the frustration and friction points in your digital buyer’s journey, eliminate the guesswork and remove blindspots so you know exactly how to deliver the most perfect digital experience.

Chief Digital Officers recently told ADAPT that their number one challenge to delivering a world class customer experience was inconsistent customer data across systems.

By adopting a platform approach and uniting Product, UX, Engineering, Marketing and Digital teams, Digital Experience Intelligence (DXI) Platforms can autocapture to power organisations with trusted insights for smart decisions by combining rich analytics, robust session detail, and collaboration tools to help you answer questions, understand issues, and uncover opportunities—and then put that knowledge to work.

We discuss how the region’s leading brands…