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Data & Insights
Transforming your data strategy by overcoming democratisation challenges
Aug 6, 2024
This ADAPT Tech Trends provides insights that can help you to overcome many of the common data democracy challenges when implementing the data strategy.
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Overview:
This ADAPT Tech Trends provides insights that can help you to overcome many of the common data democracy challenges when implementing the data strategy. While uplifting the data foundations remains one of the more critical aspects, the people factors matter far more. When decision makers understand what the insights mean and can easily navigate them, their curiosity and evidence-based approaches will grow.
Key Takeaways:
- Customer value has grown 28% over the past 12 months, or 22% since Feb 2022. However, organisations are still relatively ineffective at capturing this value, whether that be in the form of increased revenues, better services adoption or improved personalisation.
- Demonstrating value to customers is crucial at a time when limited funds are available to outlay on discretionary areas. So, while it’s positive that 47% of orders are captured online, there’s more to drive digital services fulfilment.
- Digital also account for about 35%…