MIT Workshop: What 4 Capabilities Help You to Become Customer Focused and Domain Oriented?

In this workshop session, Peter Weill – Chairman & Senior Research Scientist at MIT CISR & ADAPT Senior Advisor, discusses the topic of creating domain-oriented companies, emphasising the importance of understanding the issues and building necessary capabilities. The workshop discusses specific examples from audience participation, highlighting the significance of next-generation ideas and reinforcing the morning’s topics. The discussion focuses on a framework for domain-oriented companies, customer outcomes and revenue diversification across industries.

It is important to define customer outcomes and foster multi-industry partnerships. Examples are shared across various domains, such as agriculture and financial services, demonstrating how companies can create value by focusing on customer wellbeing and leveraging diverse partnerships. New domains are bridging industry barriers, prompting attendees to consider their readiness to lead or participate in such transformations.

Peter also shares additional research findings, particularly focusing on the transition of companies towards domain orientation. He highlights examples like Kaiser…