Retail Reimagined: Accelerate Innovation for Unified Commerce

The face of retail has changed forever, not only due to the pandemic but also because of the buying habits of the new generation. Decades ago, analysts had predicted that high streets would see tumbleweeds rolling through them. However, recent research and analyst predictions advocate that there is a place for “bricks and mortar” stores – albeit offering different experiences.

Nowadays, customers expect you to know them, know their needs and provide the “white glove” and “personalised” treatment that they have come to experience. Customers need their stores to provide not only the expected high level of retail experience but also anticipate their needs and embed entertainment.

Planning for the future of retail, amidst all the curve balls of the last couple of years, is a daunting task. The future will be very different in what retailers will offer customers. You will need to have the mindset and agility of…