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People Data & Insights The role of Australian CDOs in delivering strategic outcomes Nov 14, 2024 In 2024, the primary goal of Australian CDOs is customer acquisition and retention. This report provides insights into how Australian CDOs achieve effective strategic outcomes. Request to Download

Overview:

In 2024, the primary goal of Australian CDOs is customer acquisition and retention.

This report provides insights into how Australian CDOs achieve effective strategic outcomes.

 

Key Takeaways:

The key areas of focus in this report are:​

  • Balancing customer acquisition with retention requires an effective strategic execution​
  • Uplifting sales capability for better customer experiences​
  • Improving digital customer experiences through AI​
  • Better strategic outcome delivery needs more support from other executives​

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