
Executive summary
Australian organisations are investing an average of $28 million a year in AI, yet many are still waiting to see results. The problem isn’t the technology—it’s everything that surrounds it.
Mike Kollo, Director of AI at ADAPT, has seen promising pilots fall apart at scale, as costs, risks, and compliance challenges mount. Mark Cameron, CEO of Alyve, warns that chasing efficiency alone sets the wrong goals and erodes quality. Mark Pesce, Co-Founder of Wisely AI, says adoption inevitably stalls when tools are imposed from the top without involving the people expected to use them.
The organisations succeeding with AI see it as a way to amplify people, not replace them. They embed governance that works in practice, get their data in order, and equip teams with the skills to use AI in ways that matter to the business. Damien Thompson, Head of Technology Strategy & Data at Cricket Australia, says it comes down to trust—trust in the data and trust that AI will help, not harm.
With Australia’s AI maturity still developing, the winners will be those making small, deliberate moves now—grounded in readiness, clear purpose, and a culture that brings people along.

