Navigating AI Transformation with Digital Adoption

Adam Dinneen, Director, Sales Engineering APAC at WalkMe emphasises the importance of people over technology. The effectiveness of technology relies on how well it is integrated into the workflows and experiences of users. Over the past 12 years, WalkMe has centred its mission on ensuring people engage effectively with technology to drive organisational outcomes. Despite the influx of powerful technology, many digital transformation projects still fail, primarily due to a gap between investment in technology and the business value derived from it.

The paradox of having more technology yet facing challenges in achieving desired outcomes stems from the complexity and confusion introduced by numerous disconnected applications. As organisations adopt various tools, employees now navigate an average of 11 applications daily, a significant increase from six in 2019. This growing complexity creates friction and can hinder technology adoption. Adam highlights that the perceived ease of using new technologies often does not…