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Data & AI
Market Narratives
Top Barriers to AI Initiatives
Feb 24, 2025
Australian organisations are progressing towards AI adoption with clear priorities on process automation and productivity gains.
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Australian organisations are progressing towards AI adoption with clear priorities on process automation and productivity gains. However, they face evolving barriers, including data quality and regulatory compliance, indicating a maturing understanding of AI challenges. As organisations move from planning to execution, balancing technical capabilities with cultural change becomes key to successful implementation.
Core Insights:
Strategic AI priorities and barriers
- Australian organisations are focused on AI-driven process automation and improving operational efficiency, with AI use cases often limited to operational rather than revenue-generating applications.
- While technical modernisation remains a top priority for CIOs, AI strategy is ranked lower, suggesting that AI is not yet a central focus for most organisations.
Evolving barriers to AI adoption