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Use a Connected Customer Ecosystem To Scale Industrial Services
Aug 4, 2021 | 7 min
Company: Coates Hire
Executive Role: Alex Lassauniere, Group Manager of IT and Architecture
Technology Initiative: Use a connected customer ecosystem to scale industrial services
Approach:
- Adopting business-led IT facilitated a pivot from project to product management.
- Refreshing Team 25 business strategy in 2020 created impetus for growth and transformation.
- Developing a connected customer portfolio supports a plug-and-play “smart sites” ecosystem
Catalysts:
- External dynamics created impetus to grow the Industrial Solutions business.
- Existing perceptions hampered the ability to offer expertise as a service.
- Siloed operations and legacy systems caused operational frictions
Outcomes:
- Product management instils a culture of continuous improvement.
- Customer-centric ecosystem facilitates customer success with minimal friction.
- Future growth will arise as business experts coach and inspire new users to experiment.
Introduction
Coates
Coates is an Australian household name. Formerly…