Persona Insights

Learn about the priorities, challenges, and decision-making styles of key IT buyers.

Data Platforms & Strategy The Foundations Behind AI Ambition:​ A 2026 CDAO Leadership​ Persona Analysis The Foundations Behind AI Ambition:​ A 2026 CDAO Leadership​ Persona Analysis Oct 26, 2026 ADAPT’s CDAO Data & AI Edge Survey (April 2026, n=218) shows A/NZ CDAOs facing rising AI accountability while data and governance foundations lag. Read More
Customer Experience CX Modernisation Still Depends​ on Data and Legacy Uplift​ CX Modernisation Still Depends​ on Data and Legacy Uplift​ Aug 18, 2026 CX transformation is held back by legacy tech and unclear ownership, even as organisations invest heavily in personalisation and conversational AI. Read More
AI & Innovation Responsible AI Scale Needs Clearer Governance Models​ Responsible AI Scale Needs Clearer Governance Models​ Aug 13, 2026 As agentic AI grows, fragmented governance across CIOs, CDAOs and CISOs is creating risk. Clear accountability structures are now essential to scale. Read More
AI & Innovation Agentic AI is Moving ​Into Practical Use Cases Agentic AI is Moving ​Into Practical Use Cases Aug 12, 2026 Why agentic AI ROI remains inconsistent: organisations balance early wins in automation with data readiness, governance and human oversight. Read More
Data Platforms & Strategy Data Foundations Are Holding Back AI Scale​ Data Foundations Are Holding Back AI Scale​ Aug 12, 2026 Ambitious AI goals, weak foundations: how data quality, governance, MLOps and AIOps gaps are holding organisations back from scaling AI enterprise-wide. Read More
Executive Leadership & Strategy What Data and AI Leaders​ Want to Achieve in 2026 What Data and AI Leaders​ Want to Achieve in 2026 Aug 12, 2026 Why CDAOs in 2026 are being held accountable for AI value, not just data maturity: governance, workforce readiness and business outcomes explained. Read More
Executive Leadership & Strategy We’re Still Wrestling with AI’s ‘Why’: Wollongong University’s Syed Ahmed We’re Still Wrestling with AI’s ‘Why’: Wollongong University’s Syed Ahmed Mar 9, 2026 Syed Ahmed explores why AI still lacks clear purpose, what is holding agents back, and how universities must lift AI literacy. Read More
Executive Leadership & Strategy CurricuLLM Creator Dan Hart on Why the Tool is Different from Other LLMs CurricuLLM Creator Dan Hart on Why the Tool is Different from Other LLMs Nov 3, 2025 An AI-powered tutor maps student learning in real time, personalising support and reducing teacher workload across Australian schools. Read More
Executive Leadership & Strategy Construction Has an Appetite for AI: Laing O’Rourke’s Rowan Braham Construction Has an Appetite for AI: Laing O’Rourke’s Rowan Braham Oct 21, 2025 Laing O’Rourke’s Rowan Braham drives AI innovation in construction, boosting safety, reducing risk, and transforming how projects are delivered. Read More
Executive Leadership & Strategy Kashif Naveed’s AI-Driven Answer to the Botnet Detection Problem Kashif Naveed’s AI-Driven Answer to the Botnet Detection Problem Sep 22, 2025 AI researcher turned CTO, Kashif Naveed, explores AI agents, trust, and guardrails to align ambition with execution in business. Read More
Data Platforms & Strategy How Pathfindr’s CEO Helps Digital Leaders Unlock Practical AI Adoption How Pathfindr’s CEO Helps Digital Leaders Unlock Practical AI Adoption Sep 16, 2025 For many Australian organisations, AI adoption has stalled—not for lack of interest, but due to inflated expectations of what’s required to begin. Read More
Executive Leadership & Strategy How Big Red Group is Navigating a Tech-Driven Reset in the Retail Market How Big Red Group is Navigating a Tech-Driven Reset in the Retail Market Sep 5, 2025 As margins shrink, John Boris says retailers must differentiate through CX, balancing AI efficiencies with authentic human service. Read More
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