WP_User Object ( [data] => stdClass Object ( ) [ID] => 0 [caps] => Array ( ) [cap_key] => [roles] => Array ( ) [allcaps] => Array ( ) [filter] => [site_id:WP_User:private] => 0 )
Analyst Market Briefings Know Your Customer: Selling to CTOs, Heads of Infrastructure & Cloud 1 April, 2022 In this 60min briefing our senior analyst team reveal fresh data from 150 local CTOs, GMs of Infrastructure and Cloud. We explore... More Watch Replay
Watch Replay
ADAPT’s Analyst Market Briefing for Advantage clients brings you fresh insights from 150 local CTOs, GMs of Infrastructure and Cloud who gathered in Sydney on 23 March for the 10th annual ADAPT CCDC Edge event.

Between them these IT leaders are running compute, network and storage for almost 1 million staff and over ¼ of Australia’s GDP.

They are architecting, migrating, executing and managing growing data transit, security and compliance issues across sprawling on-premise, hybrid, multi and public cloud environments.

Do you know how to be of interest and resonate with them? What trigger points will serve their needs?

We have several fact-based data points to share around:

  • Their top challenges with cloud migration
  • Their barriers and pain points in successful service delivery
  • Their investment priorities for 2022
  • Their business aims
  • How these compare to those of their CIOs & CFOs

ADAPT’s research forecasts that cloud adoption will reach 77% by 2023, driven by the acceleration of productivity tools and mission-critical applications to the cloud.

We will explain what these key personae need to deliver on these plans and help your sales, product and marketing leaders align your solutions to stand out from the crowd.

ADAPT continually accesses and interprets unrivalled local customer information – and share this actionable data for our ADVANTAGE research clients to leverage.

 

Watch the replay now.

Meet the Presenter & Moderator
Matt Boon Matt Boon Senior Research Director at ADAPT
Matt Boon is responsible for directing and developing ADAPT’s research content and positions. ​ ​Matt has been an industry leading Analyst for... More

Matt Boon is responsible for directing and developing ADAPT’s research content and positions. ​

​Matt has been an industry leading Analyst for over 30 years leading local and global teams. In his role at ADAPT, Matt advises C-Suite executives across the end-user and technology provider landscape. ​

​Over many years Matt has been a sought after and highly respected authority and speaker on the global IT Landscape, always with a focus on what that really means from a differentiated business first and local mindset.​

​During 18 years at Gartner in senior leadership roles Matt has led global business units contributing to high double-digit growth annually with a people and business first mindset. ​

Interacting with executives daily, Matt is also responsible for bringing together groups of C-Suite leaders to discuss and prepare for the myriad of challenges and opportunities they face.​

Tom Youngs Tom Youngs Partner and Sales Director
Tom joined ADAPT in early 2017, quickly establishing himself as a key member of the leadership team. As our Strategic Partner Sales... More

Tom joined ADAPT in early 2017, quickly establishing himself as a key member of the leadership team.

As our Strategic Partner Sales Director, Tom is tasked with training, mentoring and evolving our staff to achieve consistent revenue growth for ADAPT.

His team continue to achieve this growth with a client first, account management focus, placing retention and account development at their core.

Research & Advisory
Client-Exclusive Content

Members of ADAPT’s Research & Advisory platform have access to an entire suite of local market research, case studies and resources to help them execute in their role.

Learn More Already a member?
ADAPT